TaylorMade Gear

Celebrate a championship legacy and The Wirral Peninsula with the 2023 British Open Championship Staff bag and headcover collection. Immerse yourself in the story behind the design.

TM23 ACC TF510 British Open Staff Bag OSN 8811 Bag Detail v1
Scoreboard Inspired

The overall design was inspired by the championship’s unmistakable scoreboard. The number "23," is stylishly presented like a score, signifying the 2023 playing. The bag also includes a tribute to Cranleigh and Charterhouse Schools, acknowledging their dedicated student volunteers who operate the scoreboard.

TM23 ACC TF510 British Open Staff Bag OSN 8949 Bag Detail v1
Merseyside Derby & River Mersey

Each side panel showcases a different font, paying homage to local rival football clubs and the annual match known as the Merseyside Derby. The wave-debossed pattern on the bag symbolizes the majestic River Mersey that divides The Wirral Peninsula from mainland Great Britain.

Queensway
Tribute to the Tunnels

Discover a hidden delight within the bag's design—the umbrella pockets resembling the famous "Kingsway" and "Queensway" tunnels that lead to The Wirral. A distinct outline of The Wirral Peninsula is elegantly displayed behind the handle. The presence of the TaylorMade logo marks the location of the renowned course and host site of the 2023 championship.

Score
Champions' Scores

The bag celebrates the triumphs of golfing icons Rory McIlroy and Tiger Woods, prominently displaying their winning scores on either side of the bag. Rory's 271 and Tiger's 270 serve as a testament to their victories in 2014 and 2006, respectively.

TM23 ACC TF510 British Open Staff Bag OSN 1457711054 Hero Wide v1
Headcover Collection

The headcover collection blends inspirations from the starter's clock found on the first hole of every British Open and the championship scoreboard. The designs are meant to embody the atmosphere of the event and symbolize its history.

The Latest
  • THUMBNAIL
    Scottie Scheffler VS. Tommy Fleetwood Full Bag Challenge
    July 24, 2023
    Watch
  • Charley Hull Thumbnail
    Charley Hull's Tips for Uphill Tight Lie Chip Shots
    July 24, 2023
    Watch
  • Brooke
    Brooke Henderson Relives her Winning Major Moment at the Evian
    July 24, 2023
    Watch
  • V 1
    Collin Morikawa Guesses His Yardages With Every Club
    July 18, 2023
    Watch
  • TM23 TOU British Open Monday 001
    As Seen at The Open Championship | Sights and Sounds From Hoylake
    July 17, 2023
    View
  • Getty Images 1548259610 1
    Birdie-Birdie | Rory Closes Strong to Win 2023 Scottish Open
    July 16, 2023
    View
  • THUMBNAIL 10
    Tommy Fleetwood's Links Golf Practice Round
    July 13, 2023
    Watch
  • THUMBNAIL 10
    Scottie Scheffler's 3-Wood Session Behind The Scenes
    July 12, 2023
    Watch
  • Getty Images 1506048203
    Rickie Fowler Returns to the Winner’s Circle with Victory at the Rocket Mortgage Classic
    July 2, 2023
    View
  • TM23 PTR TP Reserve Pre Lines LFS JPO 0810
    TP Reserve | The Story Behind TaylorMade’s New Premium Milled Putters
    June 22, 2023
    View
  • TM23 US Open LACC OSN 02698
    The Legend of Bob Ford
    June 14, 2023
    View
  • TM23 US Open LACC OSN 03183 v2
    As Seen at the U.S. Open | Sights and Sounds From LACC
    June 13, 2023
    View
  • THUMBNAIL 3
    Tiger Woods And Scottie Scheffler Bunker Masterclass
    June 13, 2023
    Watch
  • TM23 ACC TF517 US Open FAM BMW 6418 v1
    Behind the Bag | Get to Know Artist James Haunt, Designer of the Latest TaylorMade Major Championship Collection
    June 12, 2023
    View
  • Canadian Open 20
    Rory returns North as defending RBC Canadian Open Champion
    June 8, 2023
    View